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Million Makers: The ultimate entrepeneurial challenge

Million Makers is an innovative entrepreneurial challenge which sees teams of employees, from organisations across the UK, competing to raise as much as possible from an initial seed funding investment. The challenge collectively raises over £1million every year to change the lives of young people across the UK. 

Million Makers, sponsored by Ascential Thank you very much to our headline sponsors, Ascential, for supporting Million Makers

How does the competition work?

Check out how to get involved in the UK's biggest entrepeneurial fundraising challenge!

  • BUILD your team of 8-15 employees to form your Million Makers team
  • LAUNCH your team at one of our high energy Launch Sessions – be inspired by the impact your funds have on the young people we support
  • CREATE your initiatives with the support of a dedicated mentor and Prince’s Trust contact. We can help you to shape virtual fundraising ideas, identify a commercial opportunity, and share inspiration from Million Makers teams in the past. Be bold, innovative, and entrepreneurial to make the biggest impact!
  • PITCH your plans to our panel of business leaders to receive expert feedback and secure your seed funding
  • DELIVER your initiatives over six months and generate funds to change young lives! You will be supported every step of the way by the Trust and your mentors
  • LEARN along the way by attending our monthly skills sessions with senior leaders on topics like leadership, project management and business planning. Since 2021, the challenge has been officially CPD accredited, this means that participants can formally count hours spent on the challenge towards their professional development.
  • VOLUNTEER with the young people The Trust works with through opportunities such as CV reviews and speed interviews.
  • HALF WAY through the competition, we’ll hold an event to celebrate your achievements so far and energise you for the final months of fundraising
  • CELEBRATE all your achievements at our Final Celebration where we recognise the hard work of teams and crown our fundraising champion

Want to get involved? Email us or register your organisation here!

Success stories



Since 2011, Atos have consistently come in the top three for the national Million Makers competition. Team Stratosphere from Atos were the 2019 national winners raising a record breaking £435,000. Their main initiative was a Pride of Sport Gala Dinner, celebrating sporting excellence at Lord’s Cricket Ground. They secured some excellent guests including Andrew Strauss, Nasser Hussain OBE, and Ugo Moyne. The team raised even more funds from a series of innovative initiatives including a regatta, a CEO lock-in, an Escape Room, and many other in-office and online activities.


The team from Hermes created an innovative and lucrative idea, capitalising on their own resource. The team sold sought after advertising space on the back of the Hermes’ delivery trailers, promoting both the client and the Million Makers challenge. Setting themselves individual targets in personal development, it is safe to say that all team members felt they had succeeded in the competition, developing presentation skills, leadership expertise and competent communication. We loved this team’s idea, and alongside the other Hermes teams raised an incredible £67,957.46 for The Prince’s Trust.

Thomas Reuters

Thomson Reuters’ first Million Makers team raised a total of £60,388.55. After effective internal networking, the team won the support of senior Technology Executives to create a corporate ticket marketplace they had designed. This enabled the platform to be developed in just 2 weeks and saved them £50,000 in potential costs. The platform raised an amazing £12,000 and is still live and operating today. Another £38,000 was raised by an exhibit and auction of iconic Reuter photography. Whilst raising funds, this was also a fantastic opportunity for Thomson Reuters to engage with clients in a new environment and bring the different business functions together.

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