George, 12, whose first feat saw him raise money for Liverpool’s Alder Hey Children’s Hospital as a thank you for saving his brother’s life, will enlist the help of friends, family and a few famous faces to reach the ambitious target, which works out as 500 miles.

Ben Shephard, Jenni Falconer, Giovanna Fletcher and Iwan Thomas have all already signed up for the challenge, which will run between June and next January. George says:

When I started running to raise money, I wasn’t very confident, and I had no idea how my life would change. Running has given me my confidence, and I want to tell other people my story to show that no matter how young you are, you can still make a big difference in the world.

George won the Pride of Britain Young Fundraiser of the Year award for his previous effort in 2017, raising over £750,000 for more life-saving equipment at Alder Hey, and he now hopes to inspire the nation once more and support young people across the UK.

George and his family recently visited a Prince’s Trust centre in Liverpool and learned about the work happening there and in the wider North West. Transforming young lives made Run With George’s next cause an easy decision.

I am so excited to be supporting The Prince’s Trust with my new challenge, because they have inspired so many young people to achieve great things. I hope to get lots of people involved along the way.

You can help to support George by donating here.